Platform for rendering VR-ready, interactive 3D property tours using DSLR cameras and computer vision will aggressively accelerate product development

March 14, 2017 02:40 PM Eastern Daylight Time

MINNEAPOLIS–(BUSINESS WIRE)–Realvision today announced the completion of a $1.3 million round of seed funding to aggressively accelerate product development for the company’s Realvision Tours. Realvision Tours provide real estate professionals with a comprehensive content marketing package containing three of the most effective tools for selling properties online, including: a VR-ready, interactive 3D tour, an auto-generated floor plan drafted in architectural style, and unlimited high-quality still photographs of the listed property.

Realvision raises $1.3M for Interactive #RealEstate Listings. View sample #RealvisionTour: http://ow.ly/mQyj309U45U |

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Dundee Venture Capital led the investment round with participation from Brightstone Venture Capital, Loup Ventures, Sandalphon Capital, Bridge Investment Group and 701 Angel Fund.

Realvision’s all-in-one content marketing solution is packaged on a single property website following a single property shoot by a professional real estate photographer. The platform’s unique image capture process allows photographers to harness the full benefits of the technology by using select DSLR cameras. By engineering a capture process that does not require the purchase of proprietary 3D hardware, Realvision lowered the barrier to entry for real estate photographers who seek to expand their service offerings and stay ahead of technological disruption.

R&D efforts fueled by the funding will focus on machine learning, computer vision image processing, new user capabilities, and aggregate data collection within virtual reality. Realvision has released apps for touring properties in VR using Oculus Rift and Google Cardboard (Android/iOS), with the release of VR apps for Samsung Gear VR and HTC Vive expected before the end of the month.

“Our platform is engineered to beat tomorrow’s disruption today,” said Realvision co-founder Bryn Erickson. “We’ve proven we can help real estate professionals sell more properties today, but tomorrow is a moving target and this funding will help us develop for the future and position our customers to be market leaders when it arrives.”

Realvision has been bootstrapping since 2013 and experienced accelerated growth without the help of outside funding or marketing support. With platform growth driven globally by organic word-of-mouth among real estate photographers, Realvision exceeded $1 million in revenue prior to any outside investment in less than 24 months following the delivery of the company’s first Realvision Tour.

Key partnerships in the residential and commercial real estate markets have continued to accelerate growth in 2017. In the Minneapolis real estate market, for instance, Realvision recently announced a partnership with Spacecrafting, a Minneapolis-based real estate photography and video firm. Spacecrafting serves nearly 4,000 realtors, architects, builders and designers in the Twin Cities.

“While any photographer can harness our technology,” said Erickson, “our partners share our high standards and help us maintain the industry-leading quality of our tours. In this regard, Spacecrafting is the perfect partner for us in the Minneapolis market.”

About Realvision

With offices in Toronto and Minneapolis, Realvision is a B2B technology company focused on bringing complete and consistent digital experiences to the real estate industry. Every Realvision Tour combines three powerful content marketing tools: a VR-ready, interactive 3D tour, an auto-generated floor plan drafted in architectural style, and unlimited HDR-quality still photographs, all combined on a single property website following a single property shoot by a professional real estate photographer. Realvision has been operating in the real estate industry since 2013, servicing thousands of brokers, agents and real estate professionals. To learn more, visit: http://real.vision/